We have created interactive dashboards for a comprehensive analysis of the bank's deposit portfolio of individuals.
The dashboards allow us to analyze the bank's products, cluster the clients, and perform individual client analysis. The dashboards also enable us to review the portfolio by various indicators, such as balance, turnover, profitability, and loyalty. We can also examine the clusters of clients based on their behavior, preferences, and needs.
The dashboards are used by the retail bank, who can use the insights to improve their customer service, retention, and cross-selling.